Billy
Major
British olympic ski racer
Who is Billy?
28. WORLD CUP ALPINE SKI RACER
BRITISH PRECISION.
UNFILTERED AMBITION
Aura.
Billy Major is redefining what it means to be a British ski racer.
He brings the intensity of alpine sport and the quiet magnetism of a modern cultural athlete. Built on resilience, sharpened by style, and driven by a singular ambition, Billy is Britain’s rising contender for Milan-Cortina 2026.
Built Differently.
Billy doesn’t chase attention.
He earns respect. He shows up with intent, focus, and fight.
From skiing at two, racing at eight, and representing Britain by fourteen, his rise has been relentless, shaped by discipline and defiance. Raised in a family of athletes and forged in the mountains, he’s driven by something deeper than podiums.
The injuries didn’t break his stride. They expanded it.
While recovering, he studied neuroscience at the University of Manchester, a rare mix of physical grit and intellectual edge.
He’s not trying to be anyone else. That’s what makes him magnetic.
Beyond Sport.
Billy doesn’t just win time. He earns attention.
His presence stretches beyond race day, appearing on the cover of L’Homme Plus, starring in Audi and HEAD campaigns, and bringing a sharp, editorial-ready aesthetic that few athletes in alpine skiing can offer.
He’s the rare competitor who adds both performance and image value.
The kind that elevates any brand he stands beside.
On the Mountain:
Career Highlights
9th Lillehammer World Cup Slalom 2025
15th Saalbach World Ski Championships 2025
13th Kitzbühel World Cup Slalom 2024
16th Gurgl World Cup Slalom 2024
12x World Cup Top-30 Finishes
2022 Olympian
European Cup Slalom Champion 2021
The Vision.
Not just a skier. A story.
Billy isn’t here for flash campaigns or surface-level deals.
He wants to build something lasting, with brands that value meaning, not just metrics. This is about capturing a rare British sporting ascent in real time.
Style, substance, and ambition, rising together.
The goal? To shape one of the defining British sporting stories of the decade.
THE OLYMPIC ROAD AHEAD.
Billy enters his prime at the perfect moment.
With the 2026 Winter Olympic Games in Milan-
Cortina on the horizon, the next 9 months are the final charge. Between World Cup podiums and global exposure, this is a once-in-a-generation window for athlete and brand alike.
This isn’t just about competing. It’s about making history, and doing it with the right team beside him.
The Commercial Edge.
Opportunity. Presence. Authenticity.
Billy brings more than elite performance. He brings story, aesthetic, and authenticity. His presence translates across industries and audience types, giving brands the chance to align with something meaningful and in motion.
- Ways to Collaborate:
- Branding on outerwear, helmet, and race suit
- Features in campaigns, shoots, content, and creative
- Collaborative storytelling through high-touch activations
- Strategic partnerships that reflect shared values and ambition
The Global Spotlight.
Billy will feature in a major new documentary on the British World Cup Slalom team, produced by Warner Bros Discovery and airing globally in the lead-up to the 2026 Winter Olympic Games.
Set to run on TNT Sports, Eurosport, and WBD’s D+ and MAX platforms across the UK and Europe, the series has a potential combined reach of over 100 million viewers monthly.
It’s a rare moment of mainstream visibility for alpine skiing, and a powerful platform for Billy to connect with audiences well beyond the mountain.
A lasting impact.
Billy shows up with purpose, not as an ambassador, but as a true creative partner.
This is about building something lasting with brands ready to move differently.
Partners.
